essentials
A no-nonsense design hit for when you just want it done, done right, and without a financial funeral.
A no-nonsense design hit for when you just want it done, done right, and without a financial funeral.
Gets your business looking consistent, credible, and convincingly expensive.
Gets your business looking consistent, credible, and convincingly expensive.
essentials
A no-nonsense design hit for when you just want it done, done right, and without a financial funeral.
Gets your business looking consistent, credible, and convincingly expensive.
You just want your business to look clean, cohesive, and clearly yours.
You just want your business to look clean, cohesive, and clearly yours.
That can't be hard, right? Except it is. It's so very hard. Because every time you think about it, you spiral. Overwhelmed by too many ideas. Frustrated by the lack of them. Frozen by the fear that whatever you pick will fall flat, cost too much, or end up the visual equivalent of small-talk. And hiring a designer? Well, that triggers visions of budget blowouts and an invoice from your accountant for trauma therapy.
The Essentials is your exit ramp.
The Essentials is your exit ramp.
You just want your business to look clean, cohesive, and clearly yours.
That can't be hard, right? Except it is. It's so very hard. Because every time you think about it, you spiral. Overwhelmed by too many ideas. Frustrated by the lack of them. Frozen by the fear that whatever you pick will fall flat, cost too much, or end up the visual equivalent of small-talk. And hiring a designer? Well, that triggers visions of budget blowouts and an invoice from your accountant for trauma therapy.
The Essentials is your exit ramp.
how it works
how it works
how it works
essentials
We Deep-Dive
We kick off with a consultation to unpick what your brand needs, what your space isn’t doing, and what you’ve been spiralling about at 3am.
I Design the Essentials
You’ll get layouts and plans, finish and furnishing schedules, and a brand-aligned visual strategy that pulls the whole thing into focus.
You Execute
With your spec, brand playbook, and 2 weeks of support, you can brief your contractor with confidence (and without group chat drama).
We deep-dive
We deep-dive
We’ll kick off with a consultation to unpick what your brand needs, what your space isn’t doing, and what you’ve been spiralling about at 3am.
We’ll kick off with a consultation to unpick what your brand needs, what your space isn’t doing, and what you’ve been spiralling about at 3am.
I design the essentials
I design the essentials
You’ll get layouts and plans, finish and furnishing schedules, and a brand-aligned visual strategy that pulls the whole thing into focus.
You’ll get layouts and plans, finish and furnishing schedules, and a brand-aligned visual strategy that pulls the whole thing into focus.
You execute (with backup)
You execute (with backup)
With your spec pack, brand playbook, and 2 weeks of support, you can brief your contractor with confidence (and without group chat drama).
With your spec pack, brand playbook, and 2 weeks of support, you can brief your contractor with confidence (and without group chat drama).
focus areas
focus areas
focus areas
essentials
Brand Strategy
The Deep and Meaningful
No More Brand Amnesia
Spatial Design
Because People Walk Like Idiots
Visual Specification
Buy This Not That
Implementation
For When Builders Start Freestyling
So You Don't Ruin It Later
Brand Strategy
The Deep and Meaningful
No More Brand Amnesia
Spatial Design
Because People Walk Like Idiots
Visual Specification
Buy This Not That
Implementation
For When Builders Start Freestyling
So You Don't Ruin It Later
Brand Strategy
The Deep and Meaningful
No More Brand Amnesia
Spatial Design
Because People Walk Like Idiots
Visual Specification
Buy This Not That
Implementation
For When Builders Start Freestyling
So You Don't Ruin It Later
Brand Strategy
Spatial Design
Visual Specification
Implementation
Brand Strategy
Spatial Design
Visual Specification
Implementation
strategy
spatial design
specification
implementation
strategy
spatial design
specification
implementation
strategy
spatial design
specification
implementation
strategy
spatial design
specification
implementation
strategy
spatial design
specification
implementation
strategy
spatial design
specification
implementation
In their words...
In their words...
Karen
Karen
Scooty's
Scooty's
"The design was so much more than I expected—I never even imagined being able to fit in a seating area. Lucy took my chaotic Pinterest board and turned it into something I couldn’t have articulated, but instantly knew was right. She even helped with a last minute signage hiccup."
"The design was so much more than I expected—I never even imagined being able to fit in a seating area. Lucy took my chaotic Pinterest board and turned it into something I couldn’t have articulated, but instantly knew was right. She even helped with a last minute signage hiccup."
Karen
Scooty's
food & bev
essentials
Karen
Scooty's
"The design was so much more than I expected—I never even imagined being able to fit in a seating area. Lucy took my chaotic Pinterest board and turned it into something I couldn’t have articulated, but instantly knew was right. She even helped with a last minute signage hiccup."
Karen
Scooty's
food & bev
essentials
scooty's
essentials
scooty's
essentials
scooty's
essentials
essentials
This is a good fit for you if...
This is a good fit for you if...
(Existential discomfort, incoming.)
(Existential discomfort, incoming.)
essentials
A good fit for you if...
(Existential discomfort, incoming.)
You’re done DIYing but not ready for the grand redesign.
You’re done DIYing but not ready for the grand redesign.
You’re done DIYing but not ready for the grand redesign.
You’re too deep in the Pinterest wormhole to find your way out.
You’re too deep in the Pinterest wormhole to find your way out.
You’re too deep in the Pinterest wormhole to find your way out.
You’ve got a decent foundation but need it dialled in.
You’ve got a decent foundation but need it dialled in.
You’ve got a decent foundation but need it dialled in.
You want clear, strategic guidance, not just pretty moodboards.
You want clear, strategic guidance, not just pretty moodboards.
You want clear, strategic guidance, not just pretty moodboards.
the adult bit
(You know—the part where everyone takes your time and money.)
timescale
cost
Timescale
2-4 Weeks
Depending on project scale
timescale
cost
Timescale
2-4 Weeks
Depending on project scale
still here?
Still here? Weird hill to die on if it's a no. So…
Still here? Weird hill to die on if it's a no. So…
Ready when you are.
Ready when you are.
the adult bit
(You know—the part where everyone takes your time and money.)
timescale
cost
Timescale
2-4 Weeks
Depending on project scale
still here?
Weird hill to die on if it's a no. So…
Ready when you are.
Outlaw Republic
lucy@outlawrepublic.uk
lucy@outlawrepublic.uk
lucy@outlawrepublic.uk
© All rights reserved Outlaw Republic 2025
© All rights reserved Outlaw Republic 2025
© All rights reserved Outlaw Republic 2025
+44 (0) 7537131252
+44 (0) 7537131252
+44 (0) 7537131252